It’s the desire of many businesses to grow and expand their revenues. As for Honey Birdette, it’s increasing its presence in many countries far and beyond Australia. Honey Birdette recently announced that it would open an e-commerce site for the American market. Also, plans are underway to expand its stores in the United Kingdom. The company currently has three stores in the UK and plans to increase them to 40. However, the company announced that these were plans for the year 2018. Honey Birdette is the idea of Eloise Monaghan from Brisbane Australia. The firm was established in the year 2006.
According to its chairman and chief executive officer, the company has experienced a growth of 374 percent in the United States alone in the past two years. This combined with the desire to enhance customer experience is the reason behind the e-commerce site. Honey Birdette has plans to make free deliveries for products worth over $50. It’s also the wish of the company to come up with a first delivery process. When this project is complete, Eloise Monaghan said that the company would open retail openings in the United States. The first store to be opened outside Australia was a shop in Covet Garden London. Later on, the company opened two more shops in Westfield City and Victoria Gate in Leeds.
Among the 10 openings lined up for the United Kingdom include shops in Leeds, Westfield Stratford, Liverpool as well as Leeds. In their home country alone, Honey Birdette has over 60 stores and more stores are being set up. Other than the United Kingdom and the United States, the company revealed that it was conducting research on premiums locations elsewhere in the globe. The products offered by the company are customer friendly ranging from $50 to 65.
Like other businesses across the globe, Honey Birdette has maintained a huge social media presence where they market their products. They also take this platforms to answer questions and complaints about their products. Some of the social media profiles that the company has maintained include Facebook, Whassup, Instagram and Twitter.